Philosophy
Julia Smith, made in England, is a designer label for women who care about where their clothes comes from.
Inspired by diverse cultures and travel, using techniques gathered from around the world, Julia Smith brings the making process back to her home city of London. Her 'trade-fair' philosophy is about striving to ensure that all involved in the production process are benefitting and treated fairly.
She defined 'resourceful design' in her fully reversible MA collection 'In More Ways Than One...', by using unique forward-thinking design and production processes. This has been followed by a prize-winning fair-trade project collaborating with the women's co-operative 'Global Mamas' in Ghana, and UK high-street giant 'Topshop'.
Julia Smith believes in helping people to help themselves through fair-trade, working with traditional crafts and small businesses in developing countries wherever possible, and changing society's approach to fashion consumption.
Fashion with a conscience that does not compromise on design.